Hollywood is on strike and there are no new scripted shows. Facebook and Instagram have blocked Canadian news. In today’s challenging media landscape, TPX presents smart solutions for advertisers planning their campaigns for Black Friday and the winter holidays.
Read MoreTPX President Lina Kim sits down with VP Jeff Ulster to talk about why podcasts are such a good fit for ad buyers during back-to-school season. It's about finding a space where consumers are engaged in order to have influence with your message, and getting them at the right time and place with enough reach, frequency and great creative.
Read MoreTwo of the biggest names in the podcast distribution game have announced significant upgrades to their services. Apple and Spotify are offering some new features they’ll be rolling out to users in the near future. Some of them have already launched.
Read MoreAt TPX, we live and breathe podcasts - that’s our entire focus. We are the biggest company of our kind in Canada, and we have relationships with premium publishers and industry leaders from around the globe.
Read MoreAdvertisers have expectations from their experiences with digital advertising and streaming media, and it impacts their decisions about where to put their ad dollars. They want measurement, utility and scale. Let’s break these down, and look at how they’re being addressed by new advances in podcast analytics.
Read MoreThis three-part series about podcast measurement is intended to level-set knowledge for agencies, brands and other media industry types who are trying to get their heads around the opportunities and challenges in the world of podcast advertising.
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